Social Media

Management

Most brands don’t need more content.
They need the right content, backed by a clear strategy.

That’s where I come in.

With a background in social media marketing and experience managing multiple brands across industries, I focus on building content that connects, converts, and actually supports your business goals.

Strategy, content, and execution rooted in real connection, not just trends.

Take Your Social Media to the Next Level Social media is more than just posting content, it’s about building a thriving online community, fostering meaningful interactions, and driving results. Our social media management services ensure that your brand stays relevant, engaging, and impactful. From strategic planning to active engagement, we handle every aspect of your social media presence so you can focus on what you do best.

What I Do

  • For brands that need clarity and a plan.

    • Content pillars and messaging

    • Platform strategy (Instagram, TikTok, etc.)

    • Monthly content planning

    • Campaign and launch strategy

    • Brand voice development

  • For brands that need content that feels natural and performs.

    • Content ideation and scripting

    • Shot lists and shoot planning

    • UGC direction and creator sourcing

    • Short-form video concepts

    • On-site content capture (when needed)

  • For brands that want consistent, high-quality presence without the stress.

    • Posting and scheduling

    • Caption writing

    • Community engagement

    • Performance tracking and reporting

    • Ongoing optimization

How I Work

I don’t believe in one-size-fits-all social.

Every brand is different, so I build systems that actually work for you.

My approach is:

Intentional over reactive

Clear over complicated

Consistent over chaotic

Past Client

Seirus Innovations

Partnered closely with the brand to develop social-first campaigns that blended storytelling, education, community, and product marketing. Managed ongoing content calendars, ambassador programming, reporting, and content production support to create consistent, engaging digital presence across channels.

2024 - 2025 Season

2025 - 2026 Season

What I Managed

  • 90/60/30-day content planning

  • Social strategy + campaign development

  • Monthly reporting + KPI tracking

  • Community management

  • Influencer + ambassador programs

  • Content direction + Creative Briefs

  • Short-form video strategy

  • Product launches + seasonal campaigns

  • Email marketing support

  • Cross-functional communication with creative + paid teams

Washington Shoe Company

Worked closely with the brand to support and execute social media marketing campaigns across key seasonal moments. Led social media management, campaign planning, and creative production support while helping bring the brand’s playful, family-focused identity to life across digital channels.

What I Managed

  • Social media management and content planning

  • Summer campaign execution

  • Back-to-school campaign strategy + rollout

  • Photoshoot planning and on-site execution

  • Creative direction support

  • Led social support for seasonal Summer campaigns

  • Managed Back-to-School campaign content and rollout

  • Coordinated and executed lifestyle photoshoots to support campaign assets and social content needs

  • Helped create cohesive seasonal storytelling across social platforms

Ready to build a social presence that actually works?

Let’s create something intentional, strategic, and built to last.